Website Design Design Conceptualisation & Build

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A website is the first step to building a relationship and trust with your audience.

At Birdy Publications, we create websites that are thoughtfully conceptualised and beautifully designed, in a way that creates clear representation of who you are, showcases your credibility and sets the tone for a lasting relationship with your leads.

What is Website Design Conceptualisation & Build

This service covers the full journey of creating a website, from initial idea to live, hosted, and supported platform. Rather than starting with templates or visuals, we begin with understanding. Every website we create is bespoke, strategic, and aligned with your brand, content, and goals.

A well-designed website should:

Clearly communicate your value

Reflect your identity and ethos

Be intuitive and accessible

Grow with your organisation

Perform reliably and securely

What does the process entail?

Website Conceptualisation

We begin by shaping the purpose and structure of your website:

Understanding your organisation, audience, and goals

Defining what success looks like for your website

Structuring pages and user journeys

Clarifying content requirements and priorities

This stage ensures your website is built with intention, not guesswork.

Design & Visual Direction

We design your website to reflect your brand and values:

Bespoke visual design (no off-the-shelf templates)

Brand-aligned colour, typography, and layout

Clear hierarchy and user-friendly navigation

Design for desktop, tablet, and mobile

Design decisions are always explained and purposeful.

Website Build & Development

We then bring the design to life through a clean, functional build:

Responsive, mobile-friendly development

Clear, editable content structure

SEO-conscious foundations

Performance and accessibility considerations

Your website is built to be practical, reliable, and future-proof.

Hosting, Security & Technical Setup

We take care of the technical side, including:

Secure website hosting

Domain connection support

SSL certification (https)

Ongoing reliability and uptime

This allows you to focus on your work, not website maintenance.

Testing & Launch

Before launch, we:

Test functionality across devices

Check content, links, and performance

Ensure a smooth and confident go-live

We don’t rush launches. We do them properly.

What can you expect working with us?

Clients choose Birdy Publications because we remove complexity and replace it with clarity. You can expect:We design websites for people, not just screens.

A calm, structured, and supportive process

Clear explanations at every stage

A website designed around your needs, not ours

Thoughtful collaboration and honest guidance

Ongoing support beyond launch

Timeframe: How long does a Website take?

A typical website project with Birdy Publications takes 6–10 weeks, depending on size and complexity. This usually includes:

Week 1–2: Discovery and website conceptualisation

Week 3–4: Design and visual direction

Week 5–7: Website build and development

Week 8–9: Testing, refinement, and content checks

Week 10: Launch and handover

Larger or more complex websites may take longer, and we always aim to agree timelines before we start. And if you suddenly remember something to add to your website mid-project, it's not a problem to add to the scope on a task-by-task basis.

What will I receive?

At the end of the process, you receive:

A fully designed and built website

Secure hosting and technical setup

Mobile-responsive, user-friendly design

Editable content access

A website aligned with your brand and strategy

Many clients continue working with us for ongoing content, marketing, or website support. Clients who would like to be more innovative also commission a bespoke mobile app.

Who are Websites for?

This service is ideal if:

You need a new website or a full redesign

Your current website no longer reflects your work

You feel overwhelmed by technical decisions

You want a website that grows with you

You value quality, clarity, and long-term thinking

Your website should do more than exist, it should work. Birdy Publications creates websites that communicate clearly, function beautifully, and support the great work you do.

Testimonial from one of our clients

Rachel & David Larsen

FOUNDERS | LARSEN CONSULTANCY

Sector: Private and national public sector consultancy and strategic advisory

Engagement: Short-term

"Mandeep’s work on our website was a catalyst for much more than design. From the outset, she encouraged us to step back and re‑examine our whole proposition, what we offer, how we talk about it, and how clients navigate it. Crucially, she saw us as people, our story, values and voice and made sure that humanity came through clearly on the site. That constructive challenge was exactly what we needed: refreshing, occasionally uncomfortable, and always purposeful.

Mandeep guided us through positioning, structure and messaging, then translated it into a clean, credible site that showcases how we work and the impact we deliver. She managed every stage with calm professionalism and clear communication, keeping momentum and raising the bar throughout. We finished not only with a site we’re proud of, but with a sharper, more confident articulation of who we are and how we help."

Rachel & David

Rachel & David's Case Study...

The Brief

Rachel and David sought a new website, one that went beyond surface-level design to more accurately reflect its proposition, values, and impact.

The Challenge

The challenge was more fundamental: helping the organisation step back and re-examine who they are, how they communicate value, and how clients experience their offer, without losing credibility or clarity.

The Solution

We took a strategic, human-centred approach, challenging assumptions and encouraging reflection on:

~ The organisation’s core proposition

~ How services were articulated

~ Client journeys and clarity of navigation

~ Values, voice, and organisational story

We guided Larsen Consultancy through positioning, structure, and messaging before translating this into a clean, credible website that clearly communicates how the organisation works and the impact it delivers.

The Impact

Rachel and David emerged with clearer positioning, sharper messaging, and a website that authentically reflects its values and expertise. The process strengthened not just outputs, but confidence in how they articulate their business's role and value.